#COREtake delivers sharp, unfiltered takes on strategy, risk and public positioning. These posts are quick by design — built to call out pressure points, spotlight activist tactics and challenge conventional thinking. When a moment demands clarity or a decision needs edge, this is where we speak plainly and move fast.
Straight talk. Bold perspective. CORE clarity — to the point.
Neutrality isn’t a shield. It’s a target.
Neutrality isn't safety—it's a target. In today's high-stakes environment, silence signals weakness. Here's why brands can't stay on the sidelines.
Energy Corridors: Speed or mirage?
Energy corridors offer a promise of faster infrastructure — but without real engagement, property rights and constitutional duties risk being ignored.
CORE Strategic breaks down why trust and legal resilience must come first.
Will Greenpeace Survive? Activist Playbook Backfires
When a jury found Greenpeace liable for $660 million in defamation damages, it broke new ground.
Facts matter, and after a civil trial, this lawsuit ls monumental for many reasons. And the verdict sends a clear message: the truth matters.
Op-Ed: Building trust during major emergencies begins with direct communication
In this op-ed, we outline issues experienced by the City of Calgary during the water main break that impacted more than one million people in the city and surrounding region.
Based on experience in crisis management, we share improvements the City of Calgary could make.
Op-Ed: Does public property mean anything goes in protests?
As we follow protests around the world, we hear people arguing that they pay taxes and that their free speech rights should also extend to the “right” to occupy property. But there have always been limits – and governments need to enforce the laws and regulations to protect people and those spaces.